"Four prominent Israeli TV anchors and news pundits are leaving their jobs and running for parliament in Israel's upcoming elections, reflecting the rising star power of media personalities for an electorate that has long had a penchant for retired army generals. The recent surge of journalists-turned-politicians reflects in part a desire for new blood in a political scene long dominated by the same faces ... The media stars seen nightly on TV or read daily in newspapers have the advantage of being both new and familiar." (Quoted from article)