"... Director General of the National Broadcasting Commission (NBC), Mr. Yomi Bolarinwa ... [argues that] broadcasters in Africa should begin to tell the story of the continent ... "For too long have we depended on others for news about ourselves; for too long have we depended on others to portray us to the rest of the world; for too long have we looked at ourselves through the colours of someone else’s prism; for too long have so-called experts from far away tried to tell us our own story. The time has come when we must make it clear that we can tell our own story by ourselves." (Quoted from article)