"A pollution-scrubbing “Field of Jeans” may sound more outlandish than a bunch of dead baseball players playing catch in a cornfield, but Helen Storey will not be swayed. After all, the designer and London College of Fashion professor, along with the University of Sheffield’s Tony Ryan and the University of Ulster’s Patricia Belford, is the brain behind “Herself,” the world’s first air-purifying dress." (Quoted from article)