TOPIC: Actors » Sector » Business » Sustainability » BoP
Category
papers
Date
2008
Actor
Simanis, Erik, and S...
Source
Base of the Pyramid ...
Uploaded date
2011-04-06
Uploaded by

The Base of the Pyramid Protocol: Toward Next Generation...

"While commendable as an initial step, most “first generation” corporate BoP strategies have, in our view, failed to hit the mark... Second-generation BoP strategy requires an embedded process of co-invention and business co-creation that brings corporations into close, personal business partnership with BoP communities." (Quoted from paper)

VISIT WEBSITE DOWNLOAD FILE
Feedback
Your e-mail:    Message: