TOPIC: Globalisation » Economy » Media
Category
quotes
Date
2010-01-25
Actor
Hawkins, Trip
Source
New York Times
Uploaded date
2010-01-31
Uploaded by

Media Companies Should Be All Over This

The iPhone was a harbinger. When you have a device that is this convenient and fun for consumers to use, you can get a lot more people interested in paying for and engaging with the content. Big media companies should be all over this like a cheap suit.
Trip Hawkins
Founder of Electronic Arts and now chief executive of Digital Chocolate, which makes games for cellphones. Quoted in an article about the Apple Tablet.

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