"The previous wave of mobile phone adoption on the continent from 2000 to 2010 accelerated at an impressive 30% compound annual growth rate powered by affordable dumb and feature phones sold at mass market price points. Today, the narrative is changing. The continent's smartphone market is expected to double in the next four years and device manufacturers who dominated the narrative over the past decade such as Nokia are making big bets on the continent's smartphone future." (Quoted from article)