TOPIC: Actors » Sector » Business » Sustainability
Category
articles
Date
2013-01-24
Actor
Howell, Park
Source
Parkhowell.com
Uploaded date
2013-02-27
Uploaded by

Survival of the Fittest Storyteller: How Stories Insure ...

"Our brains are hardwired to absorb immediate stimuli, assemble patterns from the information it has gathered, hunt for meaning, and ultimately knit together a narrative in a split second to determine if the circumstance before us is life threatening. So when we talk about sustainability, shouldn’t we really be talking about longevity? Sustainability is stasis. Longevity is survival of the being." (Quoted from article)

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